I thought today I'd bring you a quick review of the Eyeko Black Magic Mascara that I received for Christmas in December - I figure a couple months is a fair trial! Mascaras are such a difficult and odd subject for me to discuss on the blog - it's a really personal thing, your mascara preference. Are you someone that prefers a drier formula, or would pick waterproof over not? Black or brown? Volumizing or curling? THERE ARE JUST SO MANY CONFUSING ADJECTIVES.

So I want to keep it as simple as possible - the operative word in the title of this mascara is black. This is one of the blackest, most opaque mascaras I've ever used in the sense that one wave coats my lashes very thickly, and very darkly. Having said that, it's also one of the wettest and thickest formulas I've ever used - this mascara stays wet on the lashes for a long time and to be honest, if you're an eye-rubber (I know you're out there) you're pretty much gonna smudge this. This formula means it doesn't really work for bottom lashes at all (too clumpy really) but if you want bold lashes on top and you go for quite a thick lash look, this could be the guy for you. The wand isn't the most defining I've found so this isn't going to do a whole lot of separating for you.

For me, I like my formulas drier and my wands a little more separating than this - because I have naturally quite thick and dark lashes, I can't say this does what I want it to. However if you're looking to amp up the volume of your lashes and you have quite light eyelashes, give it a try. If you find that the thickness/wetness of this might put you off, I'd suggest the Le Volum De Chanel mascara as something that does the job just as well, but the formula is a little easier to manage.

It's a miss for me, but I can see how this could work for some! Sorry, Eyeko.


  1. Hmm guess there will always be a range of hit of miss products!

    :] // ▲ itsCarmen.com ▲

    1. Very true Carmen, you can't win em all! ;) Thanks for reading and commenting. T xx

  2. I have to say I haven't tried an Eyeko product I actually liked. They are always a little meh & over priced. I think I will be giving this mascara a miss too

  3. Have to agree with you on preferring dryer formulas (though I am a bit of an eye-rubber, so there's that). I will legit open my mascaras when I first buy them, test it out, and then not use it again for a week or so until the tube dries out a bit.


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